STARLIT SCREENS

ACCELERATING TICKET SALES FOR STARLIT SCREENS

Increase sales through Targeted Paid Advertising

CASE STUDY

The outdoor movie theatre wanted to Increase ticket sales and make outdoor cinema nights more popular and accessible to the community.

Through our paid advertising activity they were able to generate an impressive 21.6 ROAS.

21.6 ROAS

The campaigns were able to achieve an impressive return on ad spend following the strategy that we have created and platforms best practices that we have followed.

The Story

Starlit Screens was created to offer outdoor movie experiences under the stars. With high-quality equipment and cosy seating, it provides a cinematic atmosphere for public and private events across Cyprus. The concept allows guests to enjoy films in open-air settings, making evenings memorable with a unique mix of community and entertainment.

THE GOAL

ACCELERATE TICKET SALES

Increase ticket sales and make outdoor cinema nights more popular and accessible to the community.

The Solution

Where Insights Meet Strategy

Bubble Digital Marketing Agency worked closely with Starlit Screens to build a comprehensive media strategy focused on

Audience Insights: We analysed and identified the correct target audience for their outdoor movie events.

Tailored Media Plan: Using these insights, we developed a highly targeted media plan to reach and engage this audience.

Efficient Ad Spend: Implementing cost-effective strategies, we maximized the media spend to ensure each euro worked hard to drive conversions.

THE RESULTS

Conversion Rate

32% of website visitors were converted into ticket buyers, ensuring the events were filled to capacity.

Cost Per Conversion

Starlit Screens achieved a remarkable cost per conversion of just €0.56, allowing for a highly efficient spend-to-return ratio.

Return on Ad Spend

Our efforts resulted in an impressive 21.6x ROAS, meaning for every euro spent, Starlit Screens received €21.60 in revenue.